01
Part exchange
Convenient, but routinely the weakest value path because the dealer holds all of the leverage on pricing and urgency.
Car Supernova Investor Presentation
Making dealers compete for your car.
A seller-first automotive commerce platform where pricing intelligence, premium presentation and dealer demand combine into a stronger transaction outcome.
01 / 16
Investor Presentation
Making dealers compete for your car.
Car Supernova is building a seller-first automotive commerce platform where AI, pricing intelligence and dealer demand work together to improve the value and experience of selling used cars.
GBP 120BUK used-car market
GBP 600KCurrent raise
5,000Monthly sale target
A seller-first sale journey: premium car, guided digital flow, stronger trust, and more buyer competition around the same asset.
02 / 16
The Problem
Selling a car is still a broken, low-value experience.
Consumers either accept less money for convenience or take on risk, uncertainty and time drain to chase a better price.
02
Instant purchase
Headline offers often soften after inspection, leaving sellers with little negotiating power and only one active buyer.
03
Private sale
Potentially higher value, but slow, stressful, unsafe and unrealistic for most family-car owners to manage alone.
03 / 16
Solution
A digital selling journey where competition creates value.
Car Supernova packages the seller journey, structures the vehicle data, and puts multiple qualified dealers into a controlled buying process.
01
Capture
Seller enters guided vehicle details and context in a higher-trust interface.
02
Enrich
AI and structured workflows improve listing quality and reduce ambiguity.
03
Match
Relevant dealers are targeted based on stock profile and commercial intent.
04
Compete
Offers arrive within a controlled process instead of a single-buyer negotiation.
05
Convert
The seller selects the best route with more value and less friction.
04 / 16
Comparison
The value appears when dealers compete, not when a seller accepts the first route.
For the same class of premium vehicle, the current market gives wildly different outcomes depending on who gets to price first. Car Supernova creates a managed process that sits between low-ball certainty and private-sale friction.
4Premium vehicle examples
3Common sale routes compared
GBP 4,467Illustrative uplift vs weakest route
1Seller-controlled process
Car Supernova Difference
GBP 4,467 More
Cleaner packaging, better dealer relevance and structured bidding combine into a stronger seller outcome than the fastest low-trust alternatives.
05 / 16
Market
GBP 120B+
The UK used-car market is large, active and structurally inefficient. Sellers want confidence, speed and better pricing. Dealers want smarter supply.
Used car transactions in a mature marketHigh volume
Digital discovery already normalized by consumersBehavior ready
Pricing still fragmented across trade and retail channelsInefficient spread
Trust remains weak in the sale processBrand opportunity
The opportunity is not another listing site. It is a transaction layer that improves price discovery, trust and conversion across a large existing market.
06 / 16
AI Core
Not a listing site. A transaction intelligence engine.
Better seller input
Guided data capture, AI-supported language, and cleaner visual packaging improve trust and downstream pricing confidence.
Better dealer fit
Supply is routed toward buyers whose inventory, geography and demand profile make a sale more likely and more valuable.
Better marketplace learning
Every completed transaction improves understanding of spread, conversion patterns and pricing behavior.
AI
Core
Core
Listing quality
Cleaner details and better photos create stronger first-pass dealer confidence.
Dealer relevance
Inventory-aware routing avoids generic lead spraying and improves bid intent.
Pricing signals
Spread visibility compounds as the system sees more vehicles and outcomes.
Trust layer
Structure and transparency reduce the low-confidence feel of current channels.
07 / 16
Seller Benefit
Better value without the traditional pain.
The seller should feel they are getting the best realistic route, not just the fastest one offered first.
| Route | Value | Convenience | Trust |
|---|---|---|---|
| Part exchange | Weak | High | Known |
| Instant purchase | Volatile | High | Medium |
| Private sale | Potentially high | Low | Low |
| Car Supernova | Higher realistic value | Guided | Brand-led |
08 / 16
Advantage
The model flips the buyer-seller power dynamic.
Most current solutions are built to harvest a vehicle cheaply. Car Supernova is built to let multiple buyers reveal intent around a well-packaged asset.
Brand-led trust
Premium presentation in a category that still feels transactional and low confidence.
Structured competition
More than one buyer, more price discovery, and more leverage for the seller.
Compounding data moat
Each transaction sharpens pricing, fit and workflow intelligence.
The moat is operational and visual: better packaging, better dealer fit, better conversion signals and a premium seller-facing brand in a low-trust category.
09 / 16
Dealer Network
Dealers win because supply becomes smarter.
The dealer side is not a cost center. It is a targeted supply engine that can improve stock quality and buying efficiency.
Higher-quality leads
Structured vehicles, clearer expectations and stronger fit improve intent before bidding starts.
Less wasteInventory relevance
Supply can be surfaced based on profile, location and stock strategy instead of generic listing noise.
Better matchingFaster buying workflow
Dealers spend more time on vehicles they actually want to win and less on dead-end submissions.
More efficient
Supply with intent
Instead of buying blindly from broad marketplaces, dealers receive better-packaged vehicles that are more likely to fit live stock demand and buying strategy.
10 / 16
Revenue Model
Multiple monetisation routes, anchored by completed transactions.
Success fee
Primary revenue path tied to successful completed sales.
CoreDealer subscription
Premium access, routing tools or stock-priority packages.
RecurringValue-added
Finance, logistics, inspections or related post-sale services.
ExpansionIllustrative revenue mix at scale
Variabletransaction-linked revenue remains the main engine
Recurringdealer software and access tiers smooth revenue quality
Ancillarylogistics, inspections and finance expand margin per sale
1. Vehicle completes through Car Supernova
The first monetisation event is the core success fee on a completed transaction.
Core route2. Dealers pay for better access and routing
As demand quality improves, subscription-style tools become easier to sell and retain.
Recurring route3. High-trust services attach around the sale
Inspection, transport, finance and other services lift gross revenue per completed vehicle.
Expansion route11 / 16
Go To Market
Pilot locally. Prove the spread. Scale nationally.
Pilot zone
Launch in a contained geography with selected dealers and a controlled seller acquisition test.
Prove unit behavior
Measure spread uplift, dealer response quality, seller conversion and operational friction.
Refine engine
Improve routing, trust signals, workflow automation and marketplace quality control.
Expand footprint
Roll out to additional regions once repeatable economics and operational rhythm are validated.
12 / 16
Tech Roadmap
From MVP to intelligent marketplace infrastructure.
MVP
Seller journey, dealer offer flow, basic trust packaging and transaction management.
Structured intelligence
Richer vehicle enrichment, fit scoring and workflow automation across the marketplace.
Dealer operating tools
Stock relevance, dashboarding, prioritization and more commercial control for buying teams.
Market data engine
Compounding transaction data informs pricing, conversion and expansion strategy.
13 / 16
Use Of Funds
Raising GBP 600,000 to launch, prove and prepare scale.
Product + platform
Core seller and dealer workflows, marketplace tooling, AI-assisted packaging and operations.
Build the enginePilot acquisition
Initial dealer onboarding, seller marketing and controlled launch activity in pilot geography.
Prove demandOperations + runway
Execution capacity, process refinement and working runway to validate repeatable early economics.
Reach proof14 / 16
Founder
Peter Holmes
Founder
A founder profile grounded in commercial execution.
Motor trade understanding
Practical understanding of pricing, buying behavior and the structural incentives inside the category.
Commercial systems thinking
Experience spanning telecoms and ecommerce supports process-driven execution rather than pure idea-stage positioning.
Operator fit
The opportunity needs someone willing to bridge brand, marketplace mechanics and operational detail.
15 / 16
Close
A new category in automotive commerce.
Car Supernova is positioned to transform how UK motorists sell used cars through better presentation, better competition and better marketplace intelligence.
The future of selling cars.
Seller-first. AI-supported. Dealer-competitive. Built to create a cleaner and more valuable transaction outcome.
GBP 600KRaise
UKLaunch market
16 / 16